Mark Farrah Associates (MFA), a provider of market data and intelligence solutions for the health insurance industry, is pleased to announce the launch of their new website at www.markfarrah.com on Tuesday, July 3, 2012. The website was redesigned to provide health plans and healthcare vendor companies with more detailed information about MFA’s health insurance data products and market analysis tools.

MFA is committed to simplifying analysis of health insurance business. The new website is a platform to showcase MFA’s subscription database products and also provides access to the popular Healthcare Business Strategy TM brief series and other industry analysis tools. Visit the Analysis Briefs section to peruse Healthcare Business Strategy TM for the latest insights about health plan enrollment trends and financial performance. Sign up for a free subscription and receive email alerts when new briefs are posted. Prospective customers may also preview online products by launching informative product videos and downloading product brochures. The Industry Stocks feature gives visitors easy access to real-time stock charts and data to track performance of publicly traded health plans. Visitors may also monitor important industry news and developments on the site.

“As we continually strive to deliver current and accurate health plan data to meet the needs of the changing health insurance industry, the time was right to redesign our website to reflect the breadth and quality of our market analysis products. The new site truly supports our mission to Simplify Analysis of Health Insurance Business.” LuAnne Farrah, President.

With the website redesign, MFA created a social media presence to make it easier for site visitors to share industry analysis and information about MFA products on Facebook and Linkedin.

About Mark Farrah Associates (MFA)

MFA is a leading data aggregator and publisher providing health plan market data and analysis tools for the healthcare industry. Committed to simplifying analysis of health insurance business, our products include Health Coverage Portal™, Health Insurer Insights™, Medicare Business Online™, Medicare Benefits Analyzer™, Health Plans USA™ and County Health Coverage™, which offers population and health plan enrollment data by county nationwide.