Hollywood Public Relations, a boutique PR and communications firm specializing in consumer products and business services, today announces the expansion of its consumer client portfolio with the addition of Samsonite and Fine Cooking magazine. The agency has also hired consumer and tech public relations practitioner, Kristen Venuto, as senior account executive.

Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich design heritage to create unparalleled products that fulfill the on-the-go lifestyle needs of the business professional. Hollywood Public Relations is supporting the launch of Samsonite's new STRYDE Glider Cases featuring StrideAlign technology that redefines the physics of luggage maneuverability.

Fine Cooking is a publication and online destination focused on the best kitchen-tested recipes, videos, healthy meals, party menus and cooking techniques from top cooks and the Fine Cooking Test Kitchen. The partnership with Hollywood Public Relations largely focuses on social positioning, developing campaign strategies, and providing general, best practices for each of the publication's social platforms.

Adding to its growing team, Hollywood Public Relations welcomes new senior account executive, Kristen Venuto. Venuto is an agency veteran whose career spans nine years at top Boston PR firms including InkHouse, 451 Marketing and Cone Communications. Venuto is a results-driven media maven with experience pitching both B2B and B2C clients in the tech, food, apparel, footwear and pet industries. In her new role, she'll be supporting consumer accounts through media relations, social media, strategic planning and new business.

"This is a really exciting time for us," said Darlene Hollywood, principal, Hollywood Public Relations. "Not only are we adding to our consumer client roster with two well-known names, but we're also adding to our growing staff, which is now 13 strong. Kristen has the knowledge and skills to really help us continue our growth in the consumer space."

Hollywood Public Relations

Hollywood Public Relations is a boutique PR and communications agency servicing a consumer goods and business services clientele. Hollywood Public Relations fuses traditional PR programming with social networking to deliver communication campaigns that impact consumer perception with measurable results. For more information, visit www.hollywoodpr.net and our blog, Backstage. We're also on Facebook, Twitter,