Bluewire Audio to Have Presence at 2016 Boston Marathon; Will Exhibit at John Hancock Sport & Fitness Expo

1/5/16

Andy and Emily Proos

Bluewire Audio LLC, a start-up company founded by Andy and Emily Proos that is working to develop a safer and less cumbersome way to listen to audio while running or engaged in other physical activity, will exhibit at the John Hancock Sport & Fitness Expo during the 2016 Boston Marathon.

To be held at the Hynes Convention Center April 15-17, 2016, the Expo is widely recognized as the running industry’s premier expo for new products and services. The 2016 Expo will feature more than 200 exhibitors and will attract over 100,000 attendees including over 30,000 official Boston Marathon Entrants.

Bluewire Audio’s upcoming presence at the John Hancock Sport & Fitness Expo comes following the recent creation of the first prototype of its product, designed by Ideology Product Development, Inc., and created by Empire Prototype Development, both based in Attleboro, Mass.

The product consists of a set of small speakers that are mounted on the outside of a cap or visor, where they direct audio towards the wearer’s ear. Without being too loud to disturb other people in the surrounding area, the speakers allow the wearer to listen to music or other audio without needing to fumble with earbuds or wires. More importantly, they also preserve ambient sound, eliminating the safety concerns when conventional earbuds or headphones are used during outdoor activities.

Approximately 250 additional prototypes will be produced based on this model. Bluewire Audio is partnering with area running clubs to test the prototypes and eventually market this product to participants of major running and fitness events.

“We’re excited about participating in our first expo as a company, particularly one as esteemed as the John Hancock,” said Andy Proos. “And we look forward to introducing our proprietary product; one that we are certain will capture the attention of runners and other athletes who prefer to safely listen to audio while exercising.”

About Bluewire Audio LLC

Bluewire Audio LLC is a start-up founded by anesthesiologist Andy Proos and his daughter Emily, who is a recent graduate of Babson College with a bachelor’s degree in business administration. The company is based on their idea for a speaker system that is mounted on the band of a hat or visor allowing the wearer to listen to audio while engaged in physical activity without the inconvenience of wires and earbuds that can be distracting and require continual readjustment. It also allows the user to hear ambient sound, addressing the safety concerns when conventional earbuds and headphones that feature noise-canceling technology are used in active settings. For more information on Bluewire Audio, contact aproos@bluewireaudio.com or emproos@bluewireaudio.com.

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