Lindsay Joy Higgins, CEO of “Leave it to Lindsay,” Earns Constant Contact ALE Designation

12/15/15

Lindsay Joy Higgins

Lindsay Joy Higgins, principal and Chief Executive Officer of Leave it to Lindsay (www.leaveittolindsaymarketing.com), has received the ALE (Authorized Local Expert) designation from Constant Contact®, Inc., the trusted marketing advisor to more than 650,000 small organizations worldwide.

As an ALE (Authorized Local Expert), Higgins will present a series of training seminars on best practices in online marketing throughout the Southeastern Massachusetts region. She was selected by Constant Contact for this role because of her expertise and commitment to helping small businesses and nonprofits in their local communities.

Higgins’ work with Constant Contact is an ideal complement to her own business, Leave it to Lindsay, which provides a full range of marketing services to businesses. Her company services include email marketing campaigns, social media management, marketing strategies, event marketing, and website design.

“Constant Contact offers a strong platform for businesses seeking to maximize their contact with clients, and I’m very pleased to represent this organization which does so much to advance the cause of small and larger businesses,” Higgins said. “For most businesses, successful marketing is a mix of a number of strategies, and getting the right strategy in place is critical.”

“We are thrilled to have Lindsayas part of the Authorized Local Experts program,” said Catherine Kniker, vice president of local success at Constant Contact. “We believe education and training on marketing best practice leads to more success for small organizations. Our Authorized Local Experts are in a fantastic position to serve their local community by sharing their expertise and our successful, educational know-how.”

Higgins recently hosted a webinar on marketing strategies for an audience from all over the United States and Canada. The presentation focused on creating a marketing strategy for the holidays, and how businesses can take advantage of holiday props like hot cocoa, the elf on the shelf, and ugly sweaters to stand out on social media to get people to think of their business and associate these items with their business.

Higgins is now available for speaking opportunities. To book an event, please contact through her website leaveittolindsaymarketing.com.

About Leave it to Lindsay Marketing

Leave it to Lindsay Marketing helps businesses develop additional marketing strategies to engage with prospects, customers, clients, or members wherever they are. From their inbox to web to mobile, Lindsay Higgins and her team will consult and support the business owner when he or she needs to reach clients via email, social media, survey, event registration, and more! For a free consultation and to learn how to convert prospects into customers, please contact Lindsay Joy Higgins by email,Lindsay@leaveittolindsay.com, or call 781-569-9109.

About Constant Contact®, Inc.

Constant Contact introduced the first email marketing tool for small businesses, nonprofits, and associations in 1998. Today, the company helps more than 650,000 customers worldwide find marketing success through the only all-in-one online marketing platform for small organizations. Anchored by our world-class email marketing tool, Constant Contact helps small businesses drive repeat business and find new customers. It features multi-channel marketing campaigns (newsletters/announcements, offers/promotions, online listings, events/registration, and feedback) combined with shared content, contacts, and reporting; free award-winning coaching and product support; and integrations with critical business tools – all from a single login. The company’s extensive network of educators, consultants/resellers, technology providers, franchises, and national associations offer further support to help small organizations succeed and grow. Through its Innovation Loft, Constant Contact is fueling the next generation of small business technology.

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